Client: Audi
Agencies: Heimat, BBH, MetaDesign
Starting in 2006 I worked in various settings and with different teams on the Audi brand design, model release campaigns and their 2030 mobility strategy.
Over the years the work included pretty much everything from poster design to creating new sub brands, line extensions as well as digital applications and spatial interfaces.
At MetaDesign (the power house that turned the brand into the icon it is today), I headed up the Audi unit – one of the agencies oldest and most prestigious accounts.